The author briefly reviews the negative consequences of the COVID-19 pandemic, which has become one of the world's problems, and the measures taken by the heads of state to get out of this difficult situation. Noting the negative impact on the socio-economic situation of the population, he notes the number of people who have lost their jobs. The author suggests that the proposed business project has a number of advantages, but does not solve the problem of unemployment. In this regard, it is proposed to realize the business project "Manufacturing of handicrafts". The article defines the goals, objectives and concept of the business project. The products have been described. The marketing plan and the description of the product market have been presented, with a focus on marketing strategy. The ways of project realization have been indicated in points.The analyzes have been carried out in each item. Using the main goal of the business project, it is planned to develop projects necessary for market and social use, inexpensive, profitable, environmentally friendly, having a direct impact on the source of net profit. The description and necessity of the produced handicrafts on the basis of the project have been revealed. Technical support measures have also been fully covered. The article determines how effective a business project is in a pandemic. The effectiveness of the project and the socio-economic situation have been considered.