This article analyzes the books “Aina” and “Children’s baduami” by the Alash activist Zhanuzak Alzhanuly Zhanibekov, as well as the works he published during the period when he worked as an editor for “Kazakh” and “Kedey” newspapers. Among them, the meaning of the analyzed works and the idea the author wanted to convey were studied. Although Zhanuzak Alzhanuly published articles on various topics, his main idea was the same. It was to open the literacy of ordinary working Kazakh people to education.

Zhanuzak Alzhanuly was able to increase the audience of the newspaper by effectively coordinating his work while working as an editor in “Kazakh” and “Kedey” newspapers. During his time, the demand for “Kedey” newspaper were increased. Through this, it can be seen that the influence of his strategic work affected all Kazakhs. This means that the figure of Alash told us that we can develop and become independent only by opening the literacy of the people, encouraging their spirit, getting equal education for both boys and girls.

The skill of the Alash figure Zhanuzak Alzhanuly in attracting people to education is formulated and substantiated by actual scientific facts and historical figures. Also, the original archived copy of the book “Aina” was used, and specific passages were used in the analysis of the ideological underpinnings of the writing.